Kliewe, Thorsten; Baaken, Thomas; Kesting, Tobias - In: International Journal of E-Entrepreneurship and … 6 (2016) 2, pp. 1-20
As every new field of practice, university-business cooperation (UBC) is undergoing growing pains in the search for successful approaches toward linking the scientific and business world. These growing pains are often based on the lack of market-oriented thinking and acting and the focus on...