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Search: subject:"marketing time series"
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marketing time series
3
wavelets
3
prediction
2
regression analysis
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PLS
1
brand sales
1
multicollinearity
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partial least-squares
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principal components
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sales forecasting
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English
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Michis, Antonis A.
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Michis, Antonis A
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Review of Marketing Science
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International Journal of Business Forecasting and Marketing Intelligence
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1
Regression Analysis of
Marketing
Time
Series
: A Wavelet Approach with Some Frequency Domain Insights
Michis, Antonis A
- In:
Review of Marketing Science
7
(
2009
)
1
ease of interpretation it cannot provide any information regarding the relations between
marketing
time
series
over …
Persistent link: https://www.econbiz.de/10014619500
Saved in:
2
Forecasting brand sales with wavelet decompositions of related causal series
Michis, Antonis A.
- In:
International Journal of Business Forecasting and …
1
(
2009
)
2
,
pp. 95-110
decompositions can uncover the hidden periodicities inherent in
marketing
time
series
like pricing and can therefore provide superior …
Persistent link: https://www.econbiz.de/10009359973
Saved in:
3
Regression Analysis of
Marketing
Time
Series
: A Wavelet Approach with Some Frequency Domain Insights
Michis, Antonis A.
- In:
Review of Marketing Science
7
(
2009
)
1
,
pp. 2-2
ease of interpretation it cannot provide any information regarding the relations between
marketing
time
series
over …
Persistent link: https://www.econbiz.de/10008497211
Saved in:
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