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América Latina
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Latin America
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desarrollo turístico
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développement touristique
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diversificación de la producción
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diversification de la production
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etiquetado de productos
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labellisation de produits
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marca registrada
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marque commerciale
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microempresa
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microenterprise
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microentreprise
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pequeña industria
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petite industrie
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product labelling
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production diversification
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producto turístico
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produit touristique
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Alonso García Muñoz, Luis
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International Labour Organization (ILO), United Nations
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EI uso de marcas como herramienta para apoyar estrategias competitivas en turismo comunitario
Alonso García Muñoz, Luis
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International Labour Organization (ILO), United Nations
-
2006
Analiza el papel de las marcas en el desarrollo del turismo.
Persistent link: https://www.econbiz.de/10010967068
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