Saulīte, Linda; Ščeulovs, Deniss - In: Journal of open innovation : technology, market, and … 9 (2023) 3, pp. 1-16
Digitalization fundamentally brought new ways in how media distribute and audiences consume media content, transforming … the existing media environment and bringing new competitors to media organizations. On one side, new platforms and … technology companies give media ample opportunities to reach their audiences; on the other, they develop a highly competitive …