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Search: subject:"messages"
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Subject
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Consumer behaviour
49
Konsumentenverhalten
49
Advertising effects
39
Werbewirkung
39
Advertising
25
Experiment
23
Werbung
23
Social Web
21
Social web
21
Internet marketing
20
Communication
19
Kommunikation
18
Online-Marketing
16
messages
12
Electronic mail messages
10
Viral marketing
10
Virales Marketing
10
Emotion
9
Coronavirus
8
E-Mail
8
Game theory
8
Public relations
8
Spieltheorie
8
communication
8
Öffentlichkeitsarbeit
8
Children
7
Corporate Social Responsibility
7
Corporate social responsibility
7
Internet
7
Kinder
7
Messages
7
Signalling
7
Theorie
7
Theory
7
Behavioral economics
6
Beziehungsmarketing
6
Gesundheit
6
Health
6
Marketing
6
Psychology of advertising
6
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Online availability
All
Undetermined
125
Free
66
Type of publication
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Article
180
Book / Working Paper
54
Type of publication (narrower categories)
All
Article in journal
131
Aufsatz in Zeitschrift
131
Working Paper
22
Arbeitspapier
13
Graue Literatur
12
Non-commercial literature
12
research-article
10
Bibliographie
4
Article
3
Conference paper
2
Konferenzbeitrag
2
Thesis
2
Aufsatz im Buch
1
Book section
1
Conference Paper
1
Congress Report
1
review-article
1
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Language
All
English
192
Undetermined
40
French
2
Author
All
Burdea, Valeria
5
Sefton, Martin
5
Ehrlich, David
4
Szech, Nora
4
Apergēs, Nikolaos
3
Bowman, Joel P.
3
Cornelis, Erlinde
3
Feltovich, Nick
3
Fogelberg, Sara
3
Gangadharbatla, Harsha
3
Hernández-Agramonte, Juan Manuel
3
Jiménez-Martínez, Antonio
3
Lazarczyk, Ewa
3
Matt, Christian
3
Montero, María
3
Namen, Olga
3
Näslund-Hadley, Emma
3
Servátka, Maroš
3
Anbarcı, Nejat
2
Arnold, John
2
Badin, Andrei
2
Barboni, Giorgia
2
Basuroy, Suman
2
Beeck, Ines
2
Besten, Matthijs den
2
Bhatnagar, Namita
2
Biehl, María Loreto
2
Cauberghe, Veroline
2
Cetină, Iuliana
2
Chaffey, Dave
2
Chang, Yu-Ting
2
Cho, Yoon C.
2
Ciobotar, Georgeta Narcisa
2
Cristache, Silvia Elena
2
Cuesta, Ana
2
Cárdenas Campo, Juan Camilo
2
Dalle, Jean-Michel
2
Dant, Rajiv P.
2
Deck, Cary
2
Delgado, Lucia
2
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Institution
All
Centro de Investigación y Docencia Económicas (CIDE)
2
Dipartimento di Informatica e Studi Aziendali, Università degli Studi di Trento
2
Australian and New Zealand Marketing Academy Conference 4-6 Dec. 2006 Brisbane, Qld.
1
College of Arts
1
Deakin University, Faculty of Business and Law, School of Accounting, Economics and Finance
1
Department of Economics and Finance, College of Business and Economics
1
Department of Economics, Adam Smith Business School
1
Dipartimento di Politica Economica, Finanza e Sviluppo (DEPFID), Facoltà di Economia "Richard M. Goodwin"
1
Economics Research, World Bank Group
1
HAL
1
Institut für Lebensmittel und Ressourcenökonomik, Rheinische Friedrich-Wilhelms-Universität Bonn
1
Institutet för Näringslivsforskning (IFN)
1
Institutional Learning and Change (ILAC) Initiative, Consultative Group on International Agricultural Research (CGIAR)
1
Inter-American Development Bank
1
London School of Economics (LSE)
1
Luxembourg School of Finance, Faculté de droit, d'économie et de finance
1
School of Communication Arts
1
University of Stellenbosch. Faculty of Economic and Management Sciences. Graduate School of Business.
1
University of Western Australia
1
University of Western Sydney
1
Volkswirtschaftliche Fakultät, Ludwig-Maximilians-Universität München
1
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Published in...
All
Journal of business research : JBR
9
International journal of advertising : the review of marketing communications
6
International journal of business communication : IJBC ; a publication of the Association of Business Communication
4
Psychology & marketing
4
American Journal of Business
3
Health marketing quarterly
3
International journal of hospitality management
3
International journal of internet marketing and advertising : IJIMA
3
International review of financial analysis
3
Journal of business & economics research
3
Journal of economic behavior & organization : JEBO
3
Journal of marketing communications
3
CEDEX discussion paper series
2
CeDEx Discussion Paper Series
2
DISA Working Papers
2
Economics letters
2
European Journal of Marketing
2
European journal of marketing
2
European journal of marketing : EJM
2
Experimental Economics
2
Games and economic behavior
2
IDB Working Paper Series
2
Journal of Business Ethics
2
Journal of Business Research
2
Journal of business ethics : JOBE
2
Journal of development economics
2
Journal of marketing
2
Journal of promotion management : JPM
2
Journal of retailing and consumer services
2
Management communication quarterly : an international journal
2
Marketing Letters
2
Marketing intelligence & planning
2
Studies in Business and Economics
2
The accounting review : a publication of the American Accounting Association
2
Working paper
2
Working papers / Centro de Investigación y Docencia Económicas (CIDE)
2
14th Asia-Pacific Regional Conference of the International Telecommunications Society (ITS): "Mapping ICT into Transformation for the Next Information Society", Kyoto, Japan, 24th-27th June, 2017
1
2007 1st Forum, February 15-17, 2007, Innsbruck, Austria
1
Accounting and finance
1
Amfiteatru Economic Journal
1
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Source
All
ECONIS (ZBW)
146
RePEc
46
Other ZBW resources
14
EconStor
13
USB Cologne (EcoSocSci)
11
BASE
4
Showing
1
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10
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234
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date (oldest first)
1
CRYPTO-MANIA : how fear-of-missing-out drives consumers' (risky) investment decisions
Friederich, Felix
;
Meyer, Jan-Hinrich
;
Matute, Jorge
; …
- In:
Psychology & marketing
41
(
2024
)
1
,
pp. 102-117
Persistent link: https://www.econbiz.de/10014467472
Saved in:
2
Supporting language development through a texting program : initial results from Denmark
Loeb, Susanna
;
Riis-Vestergaard, Michala Iben
; …
-
2023
Persistent link: https://www.econbiz.de/10014281976
Saved in:
3
Fighting vacation rental tax evasion through warnings to potential evaders
López Laborda, Julio
;
Vallés Giménez, Jaime
;
Zárate …
- In:
Real estate economics
51
(
2023
)
6
,
pp. 1437-1466
Persistent link: https://www.econbiz.de/10014441108
Saved in:
4
An assessment of the effectiveness of road safety advocacy
messages
in Durban Metropole
Chetty, Ria
;
Simelane, Nozipho Nkosikhona
;
Mofokeng, …
-
2023
Persistent link: https://www.econbiz.de/10014427156
Saved in:
5
Does business commitment to sustainability increase job seekers' perceptions of organisational attractiveness? : the role of organisational prestige and cultural masculinity
Carballo-Penela, Adolfo
;
Ruzo-Sanmartín, Emilio
; …
- In:
Business strategy and the environment
32
(
2023
)
8
,
pp. 5521-5535
Persistent link: https://www.econbiz.de/10014466630
Saved in:
6
Hi, I'm taking over this account! : leveraging social media takeovers in fostering consumer-brand relationships
Penttinen, Valeria
- In:
Journal of business research : JBR
165
(
2023
),
pp. 1-12
Persistent link: https://www.econbiz.de/10014331850
Saved in:
7
Specificity of CSR ties that (un)bind brand attachment
Romano, Fernanda M.
;
Devine, Alua
;
Tarabashkina, Liudmila
; …
- In:
Australasian marketing journal : AMJ ; official journal …
31
(
2023
)
1
,
pp. 71-80
Persistent link: https://www.econbiz.de/10014228878
Saved in:
8
How to start a grassroots movement
Ehrlich, David
;
Szech, Nora
-
2022
We study the influence of social
messages
that promote a digital public good, a COVID-19 tracing app. We vary whether …
Persistent link: https://www.econbiz.de/10013392496
Saved in:
9
How to Start a Grassroots Movement
Ehrlich, David
;
Szech, Nora
-
2022
We study the influence of social
messages
that promote a digital public good, a COVID-19 tracing app. We vary whether …
Persistent link: https://www.econbiz.de/10013427729
Saved in:
10
Improving early childhood development outcomes in times of COVID-19: Experimental evidence on parental networks and SMS
messages
Hernández-Agramonte, Juan Manuel
;
Namen, Olga
; …
-
2022
. The experiment provided parents of preschool students with text
messages
to support their children's learning at home …. After 15 weeks of intervention, the cognitive skills of children whose parents received the text
messages
rose 0 …
Persistent link: https://www.econbiz.de/10014518252
Saved in:
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