Kapur, P.K.; Aggarwal, Anu G.; Garmabaki, Amir H.S.; … - In: International Journal of Applied Management Science 7 (2015) 1, pp. 1-18
Majority of the consumer durables have multiple technological generations. High technology product comes in new generation where a new innovation offers a significant improvement in performance or benefits over the previous generation. New innovation in the market does not immediately replace...