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The role of anthropomorphism in consumer evaluations of sustainable products : a research note
Shirai, Miyuri
- In:
Journal of sustainable marketing
4
(
2023
)
1
,
pp. 80-89
Persistent link: https://www.econbiz.de/10014440813
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From words to deeds : How do knowledge, effectiveness, and personal relevance link environmental concern and buying behavior?
Stojanova, Simona
;
Zečević, Mila
;
Culiberg, Barbara
- In:
Journal of nonprofit & public sector marketing
35
(
2023
)
4
,
pp. 329-353
Persistent link: https://www.econbiz.de/10014333841
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