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Linguoculturological approach to training of foreigners in the phraseological system of Russian

Chernova, N.; Mokashov, V.; Kharitonova, O. - In: European research studies 21 (2018) 2, pp. 598-605

Persistent link: https://www.econbiz.de/10012221734

Phraseology of the Professional German Language of Foreign Trade

Höppnerová, Věra - In: Acta Oeconomica Pragensia 2013 (2013) 5, pp. 82-92

Not only business correspondence, but the language of foreign trade as a whole is rich in various types of phraseological phenomena. The article deals with the most common noun, verbal and adverbial structures, phrases and sentences specific to business correspondence and collocations in the...

Persistent link: https://www.econbiz.de/10011195126

Studiu Statistic privind Aspecte ale Intertextualitatii in Reclamele Comerciale

GRUBER, Cristina - In: Romanian Statistical Review Supplement 60 (2012) 3, pp. 247-256

In many commercial ads are used linguistic sequences that remind the reader of proverbs, titles or famous quotes of literary works, titles of songs, movies or shows, expressions and phrases, all these modified, to refer directly to the product proposed to the consumer. This study makes a...

Persistent link: https://www.econbiz.de/10010598332

Kauftipp: Kaufhaus-Aktien, or Headlines of Stock Performance Reports in German Press

Březina, Jaroslav - In: Acta Oeconomica Pragensia 2012 (2012) 2, pp. 70-76

Market reports in the German press are a very interesting area in terms of subtitle linguistics. Subtitles show a number of characteristics. The typical features include the use of metaphoric means of expression, metaphorical models and phrasemes. Regarding the function and role of subtitles in...

Persistent link: https://www.econbiz.de/10011195155

Odborný německý jazyk zahraničního obchodu z hlediska frazeologie

Höppnerová, Věra - In: Acta oeconomica Pragensia : vědecký časopis Vysoke … 21 (2013) 5, pp. 82-92

Persistent link: https://www.econbiz.de/10010400365

Specifics of Phraseology for specific purposes

Höppnerová, Věra - In: Acta Oeconomica Pragensia 2006 (2006) 4, pp. 58-62

The comparison of phraseology of general language and of language of foreign trade show some specifics of the … phraseology of language for specific purposes. They concern especially the communication sphere it belongs to, the function …, stability, idiomaticity,synonymy and the age of phraseology of foreign trade. The are features which follow from the terminology …

Persistent link: https://www.econbiz.de/10005036466