Ganescu, Cristina; Gangone, Andreea; Asandei, Mihaela - In: The AMFITEATRU ECONOMIC journal 16 (2014) 35, pp. 351-351
This article aims to define and measure responsible corporate behaviour towards consumers in EU countries by defining … an index of responsible corporate behaviour towards consumers and to establish the impact of Geert Hofstede`s cultural … based on three major components of responsible corporate behaviour towards customers and on content analysis of the Eurostat …