Ciampicacigli, Roberto; Maresca, Simona - In: Symphonya. Emerging Issues in Management (2004) 2 Sport Management and Global Markets
Sport tourism extends sport to leisure-holiday activities and reflects the need felt in tourist markets to develop … complementary services and products. It offers a valid alternative to the traditional 'sea, sun and beach' holiday. Sport tourism … stay concept. The growing interest in this new way of considering the sport-tourism link is manifested by sector …