Jean Miller, Nancy; Yan, Ruoh-Nan; Calamari, Sage - In: International Journal of Retail & Distribution Management 42 (2014) 2, pp. 92-105
Purpose – The study aims to understand the new retail phenomenon of limited store hours. Specifically, the study … between lower pricing strategy and limited store hours, consumers' shopping flexibility and limited store hours, and … relationship marketing practices and limited store hours. Research limitations/implications – Findings are drawn primarily from …