Ceausescu, Andreea - In: Annals of the University of Petrosani, Economics 8 (2008), pp. 59-64
Business strategy is not a finished artefact, it is a work in progress. Even if its main purpose is profit, another one is growth. Growth, as a strategic choice, can be reached either by organic growth, by strategic alliances or by merger and acquisition (they are risky because of the...