Hung, Kam; Wang, Sha; Tang, Chaohua - In: International Journal of Contemporary Hospitality Management 27 (2015) 7, pp. 1409-1441
Purpose – This study aims to understand the normative expectations of travelers on the services and experiences provided by Buddhism-themed hotels as well as how service providers perceive such expectations. The growth of religion-themed hotels in China follows a larger and more generalized...