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Search: subject:"user generated content"
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Subject
All
Social Web
321
Social web
321
user-generated content
250
User-generated content
172
Internet marketing
159
Online-Marketing
157
Viral marketing
155
Virales Marketing
155
Consumer behaviour
142
Konsumentenverhalten
141
Customer integration
93
Kundenintegration
93
Brand image
59
Markenimage
59
social media
59
Brand management
55
Social media
55
Markenführung
53
Tourism
48
Online retailing
47
Online-Handel
47
Beziehungsmarketing
44
Relationship marketing
44
Tourismus
40
Web 2.0 technologies
38
Web 2.0-Technologien
38
Holiday behaviour
37
Urlaubsverhalten
37
Electronic Commerce
36
user generated content
36
E-commerce
35
Content Management
34
Content management
34
Data mining
33
Data Mining
32
User Generated Content
31
User generated content
31
Digital platform
30
Digitale Plattform
30
Soziales Netzwerk
30
more ...
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Online availability
All
Undetermined
380
Free
126
Type of publication
All
Article
509
Book / Working Paper
93
Other
3
Type of publication (narrower categories)
All
Article in journal
406
Aufsatz in Zeitschrift
406
Working Paper
35
research-article
31
Graue Literatur
25
Non-commercial literature
25
Arbeitspapier
20
Article
13
Hochschulschrift
12
Thesis
12
review
7
Aufsatz im Buch
6
Book section
6
Conference Paper
3
Conference paper
3
Dissertation u.a. Prüfungsschriften
3
Konferenzbeitrag
3
Aufsatzsammlung
2
Collection of articles of several authors
2
Collection of articles written by one author
2
Research Report
2
Sammelwerk
2
Sammlung
2
Book Part
1
Congress Report
1
Handbook
1
Handbuch
1
Interview
1
Konferenzschrift
1
conceptual-paper
1
review-article
1
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Language
All
English
538
Undetermined
50
German
15
Polish
2
Author
All
Slivko, Olga
18
Kummer, Michael E.
13
Kerkhof, Anna
10
Ghose, Anindya
7
Klimczuk, Andrzej
7
Hinnosaar, Marit
6
Hinnosaar, Toomas
6
Arnhold, Ulrike
5
Giorgidze, George
5
Girard, Yann
5
Halatchliyski, Iassen
5
Handke, Christian
5
Kwok, Linchi
5
Mattes, Anselm
5
Saam, Marianne
5
Saura, José Ramón
5
Tan, Yong
5
Tellis, Gerard J.
5
Xie, Karen L.
5
Dennhardt, Severin
4
Goldenberg, Jacob
4
Hu, Feng
4
Ipeirotis, Panagiotis G.
4
Kannan, P. K.
4
Münster, Johannes
4
Netzer, Oded
4
Seiler, Stephan
4
Tirunillai, Seshadri
4
Zhang, Michael
4
Aaltonen, Aleksi
3
Bilgihan, Anil
3
Bowen, John
3
Clement, Michel
3
Füller, Johann
3
Graf, Denise
3
Hautz, Julia
3
Hofstetter, Reto
3
Hong, Yili
3
Hutter, Katja
3
Kummer, Michael
3
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Institution
All
Volkswirtschaftliche Fakultät, Ludwig-Maximilians-Universität München
5
NET Institute
3
Zentrum für Europäische Wirtschaftsforschung (ZEW)
3
Centre for Economic Performance, LSE
2
London School of Economics (LSE)
2
Fachbereich für Wirtschaftswissenschaften, Universität Paderborn
1
International Congress on Tourism and Information and Communications Technologies <14., 2023, Málaga>
1
International Telecommunications Society (ITS)
1
Universität Mannheim
1
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Published in...
All
Information systems research : ISR
22
Marketing science : the marketing journal of the Institute for Operations Research and the Management Sciences
19
Management science : journal of the Institute for Operations Research and the Management Sciences
15
Journal of marketing research
13
Tourism management : research, policies, practice
13
Journal of business research : JBR
12
ZEW Discussion Papers
11
Journal of marketing
10
International journal of research in marketing : IJRM ; official journal of the European Marketing Academy
9
International journal of hospitality management
8
Journal of management information systems : JMIS
8
Journal of travel and tourism marketing
8
Journal of travel research : a quarterly publication of the Travel and Tourism Research Association
8
Marketing Science
8
International journal of contemporary hospitality management
7
Journal of electronic commerce research : JECR
7
Journal of hospitality marketing & management
7
Information & management : the internat. journal of management processes and systems ; journal of IFIP Users Group
6
Journal of Hospitality and Tourism Technology
6
ZEW discussion papers
6
Journal of hospitality & tourism research : JHTR ; the professional journal of the Council on Hotel, Restaurant, and Institutional Education
5
Journal of hospitality and tourism insights
5
Journal of marketing communications
5
Journal of retailing and consumer services
5
MPRA Paper
5
Online Information Review
5
Technological forecasting & social change : an international journal
5
CESifo Working Paper
4
CESifo working papers
4
Industrial marketing management : the international journal for industrial and high-tech firms
4
International journal of advertising : the review of marketing communications
4
International journal of technology marketing : IJTMkt
4
Internet Policy Review
4
Journal of destination marketing & management
4
Journal of promotion management : innovations in planning and applied research
4
Journal of vacation marketing
4
The journal of product & brand management
4
Worldwide Hospitality and Tourism Themes
4
Business Horizons
3
Business horizons
3
more ...
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Source
All
ECONIS (ZBW)
455
RePEc
50
Other ZBW resources
45
EconStor
34
BASE
11
USB Cologne (EcoSocSci)
10
Showing
91
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605
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91
Who is a tourist? : classifying international urban tourists using machine learning
Mor, Matan
;
Dalyot, Sagi
;
Ram, Yael
- In:
Tourism management : research, policies, practice
95
(
2023
),
pp. 1-14
Persistent link: https://www.econbiz.de/10013534444
Saved in:
92
Travelers' online review on hotel performance : analyzing facts with the theory of lodging and sentiment analysis
Roy, Gobinda
- In:
International journal of hospitality management
111
(
2023
),
pp. 1-14
Persistent link: https://www.econbiz.de/10014310851
Saved in:
93
Intention to adopt
user
generated
content
on virtual travel communities : exploring the mediating role of attitude
Zaidi, Neha
;
Khan, Mohammed Naved
;
Ahuja, Vandana
- In:
Tourism and hospitality research : THR
23
(
2023
)
3
,
pp. 285-297
Persistent link: https://www.econbiz.de/10014312436
Saved in:
94
Social media communication with intensified pandemic fears : evaluating the relative impact of user- and firm-generated content on brand loyalty
Lee Heng Wei
;
Ong, Chuan Huat
;
Arumugam, Prakash V.
- In:
Asia-Pacific journal of business administration
15
(
2023
)
2
,
pp. 161-187
Persistent link: https://www.econbiz.de/10014313701
Saved in:
95
My brand, my self(ie) - why consumers portray themselves in brand-selfies
Flaswinkel, Anne Mareike
;
Rump, Markus
;
Decker, Reinhold
- In:
International journal of internet marketing and …
18
(
2023
)
2/3
,
pp. 310-334
Persistent link: https://www.econbiz.de/10014318347
Saved in:
96
User-generated
content
in Web 2.0 and Desti-"Nation" brand perceptions : an empirical analysis of Incredible India branding
Jojomon, N. A.
;
Manu, C.
- In:
International journal of Indian culture and business …
29
(
2023
)
4
,
pp. 476-489
Persistent link: https://www.econbiz.de/10014331604
Saved in:
97
Impact of social metrics in decentralized finance
Piñeiro Chousa, Juan Ramón
;
Šević, Aleksander
; …
- In:
Journal of business research : JBR
158
(
2023
),
pp. 1-9
Persistent link: https://www.econbiz.de/10014281145
Saved in:
98
Immediate and enduring effects of digital badges on online content consumption and generation
Lu, Shijie
;
Xie, Ying
;
Chen, Xingyu
- In:
International journal of research in marketing : IJRM ; …
40
(
2023
)
1
,
pp. 146-163
Persistent link: https://www.econbiz.de/10014281912
Saved in:
99
Automated inference of product attributes and their importance from
user-generated
content
: can we replace traditional market research?
Roelen-Blasberg, Tobias
;
Habel, Johannes
;
Klarmann, Martin
- In:
International journal of research in marketing : IJRM ; …
40
(
2023
)
1
,
pp. 164-188
Persistent link: https://www.econbiz.de/10014281919
Saved in:
100
Investigating the effect of status changes in review platforms
Tamaddoni, Ali
;
Seenivasan, Satheesh
;
Pallant, Jason I.
; …
- In:
International journal of research in marketing : IJRM ; …
40
(
2023
)
1
,
pp. 189-209
Persistent link: https://www.econbiz.de/10014281924
Saved in:
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