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Search: subject:"user generated content"
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Subject
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Social Web
321
Social web
321
user-generated content
250
User-generated content
172
Internet marketing
159
Online-Marketing
157
Viral marketing
155
Virales Marketing
155
Consumer behaviour
142
Konsumentenverhalten
141
Customer integration
93
Kundenintegration
93
Brand image
59
Markenimage
59
social media
59
Brand management
55
Social media
55
Markenführung
53
Tourism
48
Online retailing
47
Online-Handel
47
Beziehungsmarketing
44
Relationship marketing
44
Tourismus
40
Web 2.0 technologies
38
Web 2.0-Technologien
38
Holiday behaviour
37
Urlaubsverhalten
37
Electronic Commerce
36
user generated content
36
E-commerce
35
Content Management
34
Content management
34
Data mining
33
Data Mining
32
User Generated Content
31
User generated content
31
Digital platform
30
Digitale Plattform
30
Soziales Netzwerk
30
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Online availability
All
Undetermined
380
Free
126
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Article
509
Book / Working Paper
93
Other
3
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Article in journal
406
Aufsatz in Zeitschrift
406
Working Paper
35
research-article
31
Graue Literatur
25
Non-commercial literature
25
Arbeitspapier
20
Article
13
Hochschulschrift
12
Thesis
12
review
7
Aufsatz im Buch
6
Book section
6
Conference Paper
3
Conference paper
3
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3
Konferenzbeitrag
3
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2
Collection of articles of several authors
2
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2
Research Report
2
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2
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2
Book Part
1
Congress Report
1
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1
Handbuch
1
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1
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conceptual-paper
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Language
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English
538
Undetermined
50
German
15
Polish
2
Author
All
Slivko, Olga
18
Kummer, Michael E.
13
Kerkhof, Anna
10
Ghose, Anindya
7
Klimczuk, Andrzej
7
Hinnosaar, Marit
6
Hinnosaar, Toomas
6
Arnhold, Ulrike
5
Giorgidze, George
5
Girard, Yann
5
Halatchliyski, Iassen
5
Handke, Christian
5
Kwok, Linchi
5
Mattes, Anselm
5
Saam, Marianne
5
Saura, José Ramón
5
Tan, Yong
5
Tellis, Gerard J.
5
Xie, Karen L.
5
Dennhardt, Severin
4
Goldenberg, Jacob
4
Hu, Feng
4
Ipeirotis, Panagiotis G.
4
Kannan, P. K.
4
Münster, Johannes
4
Netzer, Oded
4
Seiler, Stephan
4
Tirunillai, Seshadri
4
Zhang, Michael
4
Aaltonen, Aleksi
3
Bilgihan, Anil
3
Bowen, John
3
Clement, Michel
3
Füller, Johann
3
Graf, Denise
3
Hautz, Julia
3
Hofstetter, Reto
3
Hong, Yili
3
Hutter, Katja
3
Kummer, Michael
3
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Institution
All
Volkswirtschaftliche Fakultät, Ludwig-Maximilians-Universität München
5
NET Institute
3
Zentrum für Europäische Wirtschaftsforschung (ZEW)
3
Centre for Economic Performance, LSE
2
London School of Economics (LSE)
2
Fachbereich für Wirtschaftswissenschaften, Universität Paderborn
1
International Congress on Tourism and Information and Communications Technologies <14., 2023, Málaga>
1
International Telecommunications Society (ITS)
1
Universität Mannheim
1
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Published in...
All
Information systems research : ISR
22
Marketing science : the marketing journal of the Institute for Operations Research and the Management Sciences
19
Management science : journal of the Institute for Operations Research and the Management Sciences
15
Journal of marketing research
13
Tourism management : research, policies, practice
13
Journal of business research : JBR
12
ZEW Discussion Papers
11
Journal of marketing
10
International journal of research in marketing : IJRM ; official journal of the European Marketing Academy
9
International journal of hospitality management
8
Journal of management information systems : JMIS
8
Journal of travel and tourism marketing
8
Journal of travel research : a quarterly publication of the Travel and Tourism Research Association
8
Marketing Science
8
International journal of contemporary hospitality management
7
Journal of electronic commerce research : JECR
7
Journal of hospitality marketing & management
7
Information & management : the internat. journal of management processes and systems ; journal of IFIP Users Group
6
Journal of Hospitality and Tourism Technology
6
ZEW discussion papers
6
Journal of hospitality & tourism research : JHTR ; the professional journal of the Council on Hotel, Restaurant, and Institutional Education
5
Journal of hospitality and tourism insights
5
Journal of marketing communications
5
Journal of retailing and consumer services
5
MPRA Paper
5
Online Information Review
5
Technological forecasting & social change : an international journal
5
CESifo Working Paper
4
CESifo working papers
4
Industrial marketing management : the international journal for industrial and high-tech firms
4
International journal of advertising : the review of marketing communications
4
International journal of technology marketing : IJTMkt
4
Internet Policy Review
4
Journal of destination marketing & management
4
Journal of promotion management : innovations in planning and applied research
4
Journal of vacation marketing
4
The journal of product & brand management
4
Worldwide Hospitality and Tourism Themes
4
Business Horizons
3
Business horizons
3
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Source
All
ECONIS (ZBW)
455
RePEc
50
Other ZBW resources
45
EconStor
34
BASE
11
USB Cologne (EcoSocSci)
10
Showing
541
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605
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541
Curvilinear effects of
User-Generated
Content
on hotels' market share : a dynamic panel-data analysis
Duverger, Philippe
- In:
Journal of travel research : a quarterly publication of …
52
(
2013
)
4
,
pp. 465-478
Persistent link: https://www.econbiz.de/10009767232
Saved in:
542
The effect of rating scales on decision quality and user attitudes in online innovation communities
Riedl, Christoph A.
;
Blohm, Ivo
;
Leimeister, Jan Marco
; …
- In:
International journal of electronic commerce : IJEC
17
(
2012/13
)
3
,
pp. 7-36
Persistent link: https://www.econbiz.de/10009745724
Saved in:
543
Glaubwürdigkeit und Nützlichkeit kundengenerierter Produktbewertungen im Internet
Friedlandt, Jens
-
2013
Persistent link: https://www.econbiz.de/10009707702
Saved in:
544
Empirical insights on the effect of user-generated website features on micro-conversions
Holsing, Christian
;
Schultz, Carsten D.
- In:
International journal of e-business research : an …
9
(
2013
)
4
,
pp. 33-46
Persistent link: https://www.econbiz.de/10010354430
Saved in:
545
The impact of user interactions in social media on brand awareness and purchase intention : the case of MINI on Facebook
Hutter, Katja
;
Hautz, Julia
;
Dennhardt, Severin
; …
- In:
The journal of product & brand management
22
(
2013
)
5/6
,
pp. 342-351
Persistent link: https://www.econbiz.de/10010224852
Saved in:
546
Die Huffington Post Deutschland
Schuh, Christoph
;
Hess, Thomas
- In:
Medienwirtschaft : MW ; Perspektiven der digitalen …
10
(
2013
)
4
,
pp. 8-11
Persistent link: https://www.econbiz.de/10010227438
Saved in:
547
Consumer responses to brands placed in YouTube movies : the effect of prominence and endorser expertise
Verhellen, Yann
;
Dens, Nathalie
;
Pelsmacker, Patrick de
- In:
Journal of electronic commerce research : JECR
14
(
2013
)
4
,
pp. 287-303
Persistent link: https://www.econbiz.de/10010232563
Saved in:
548
How individuals choose topics to contribute at an online context
Peddibhotla, Naren
- In:
Electronic markets : the international journal on …
23
(
2013
)
3
,
pp. 241-250
Persistent link: https://www.econbiz.de/10010195475
Saved in:
549
A test of two models of value creation in virtual communities
Porter, Constance Elise
;
Devaraj, Sarv
;
Sun, Daewon
- In:
Journal of management information systems : JMIS
30
(
2013/14
)
1
,
pp. 261-292
Persistent link: https://www.econbiz.de/10010195893
Saved in:
550
Ad revenue and content commercialization : evidence from blogs
Sun, Monic
;
Zhu, Feng
- In:
Management science : journal of the Institute for …
59
(
2013
)
10
,
pp. 2314-2331
Persistent link: https://www.econbiz.de/10010202786
Saved in:
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