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Search: subject:"utilitarian attitude"
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Consumer behaviour
5
Konsumentenverhalten
5
hedonic attitude
3
utilitarian attitude
3
Hedonic attitude
2
Utilitarian attitude
2
AI integrated CRM system
1
Big event
1
Central and peripheral cues
1
Cognition
1
Cognitive process
1
Coronavirus
1
Customer satisfaction
1
Data protection
1
Datenschutz
1
Emotion
1
Emotional cues
1
Event marketing
1
Event-Marketing
1
Experiential marketing
1
Fake review
1
Großbritannien
1
Großveranstaltung
1
HEA
1
HRI
1
Hedonic and utilitarian attitude
1
INR
1
Indian organizations
1
Innovation diffusion
1
Innovationsdiffusion
1
Kognition
1
Kundenzufriedenheit
1
Privacy calculus
1
Product knowledge
1
Regional development
1
Regionalentwicklung
1
Religion
1
Robot
1
Roboter
1
S-O-R model
1
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research-article
1
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English
6
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Chatterjee, Sheshadri
4
Chaudhuri, Ranjan
3
Vrontis, Demetris
2
Altunsöz, Irmak Hürmeriç
1
Bhattacharjee, Kalyan Kumar
1
Chaudhuri, Sumana
1
D'Amico, Simona
1
Ghosh, Soumya Kanti
1
Gupta, Shivam
1
Koçak, Settar
1
Kumar, Ajay
1
Mainolfi, Giada
1
Nguyen, Bang
1
Siachou, Evangelia
1
Wang, Cheng Lu
1
Yazıcı, Tuba
1
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European Sport management quarterly : ESMQ
1
International journal of electronic marketing and retailing : IJEMR
1
Journal for global business advancement : JGBA
1
Journal of business research : JBR
1
Technological forecasting & social change : an international journal
1
The Bottom Line
1
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ECONIS (ZBW)
5
Other ZBW resources
1
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Predicting consumers' intention to use OFD services during COVID-19 health emergency in the USA and the UK : an application of the S-O-R model
Mainolfi, Giada
;
D'Amico, Simona
- In:
International journal of electronic marketing and …
15
(
2024
)
1
,
pp. 20-45
Persistent link: https://www.econbiz.de/10015063923
Saved in:
2
Acceptance of social robot and its challenges : from privacy calculus perspectives
Chatterjee, Sheshadri
;
Chaudhuri, Ranjan
;
Vrontis, Demetris
- In:
Technological forecasting & social change : an …
196
(
2023
),
pp. 1-11
Persistent link: https://www.econbiz.de/10014476990
Saved in:
3
Impacts of consumer cognitive process to ascertain online fake review : a cognitive dissonance theory approach
Chatterjee, Sheshadri
;
Chaudhuri, Ranjan
;
Kumar, Ajay
; …
- In:
Journal of business research : JBR
154
(
2023
),
pp. 1-11
Persistent link: https://www.econbiz.de/10013468809
Saved in:
4
Examining the impact of intrinsic and extrinsic religiosity on adoption of emerging technologies by entrepreneurs
Chaudhuri, Ranjan
;
Chatterjee, Sheshadri
;
Vrontis, Demetris
- In:
Journal for global business advancement : JGBA
16
(
2023
)
3
,
pp. 440-466
Persistent link: https://www.econbiz.de/10015057752
Saved in:
5
Adoption of artificial intelligence integrated CRM system: an empirical study of Indian organizations
Chatterjee, Sheshadri
;
Nguyen, Bang
;
Ghosh, Soumya Kanti
; …
- In:
The Bottom Line
33
(
2020
)
4
,
pp. 359-375
mediating through two intermediate variables such as
utilitarian
attitude
(UTA) and hedonic attitude (HEA). The proposed model …
Persistent link: https://www.econbiz.de/10014686930
Saved in:
6
Examining the effect of experiential marketing on behavioral intentions in a festival with a specific sport event
Yazıcı, Tuba
;
Koçak, Settar
;
Altunsöz, Irmak Hürmeriç
- In:
European Sport management quarterly : ESMQ
17
(
2017
)
2
,
pp. 171-192
Persistent link: https://www.econbiz.de/10011754014
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