As one of the typical emerging markets, China's 3rd generation (3G) mobile communications service is proliferating rapidly recently, and great potentialities are expected in the market. Thus the strategy to improve the share in the emerging 3G service market appears to be an important topic for...

Der Telekommunikationssektor ist diejenige Netzindustrie, die innerhalb der Europäischen Union dem wohl ambitioniertesten Reformprozeß unterworfen wurde. Deregulierung und Privatisierung sind die wesentlichen Bausteine, von denen dauerhaft niedrigere Preisniveaus, beschleunigter technischer...

During the last years many network industries experienced drastic changes in their regulatory framework, which were driven by reforms on the EU-level. The telecommunication sector is the frontrunner of this process. Motivated by the hope for higher productivity and increasing macroeconomic...

Purpose – The purpose of this paper is to show how manufacturers evolve when aiming at increasing customer value via the service addition path. More specifically, it aims to identify drivers and inhibitors as well as trajectories to reach “ideal” service addition types....