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Search: subject_exact:"Neurowissenschaften"
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Neurowissenschaften
825
Neuroscience
797
Konsumentenverhalten
185
Consumer behaviour
184
Kognition
145
Cognition
143
Neuromarketing
130
Neuroökonomie
101
Neuroeconomics
99
Emotion
74
Führungsstil
74
Leadership style
72
Entscheidung
67
Decision
65
neuroscience
53
Behavioral economics
43
Leadership
43
Verhaltensökonomik
43
Brand management
41
Markenführung
41
Personalführung
40
Advertising effects
36
Werbewirkung
36
Neuroökonomik
35
Psychologie
35
Psychology
33
Theorie
29
Advertising
27
Theory
27
USA
27
United States
27
Werbung
27
Entscheidungstheorie
26
consumer neuroscience
26
Bibliometrics
24
Bibliometrie
24
Brand
24
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24
Markenartikel
24
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23
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473
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2
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39
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37
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31
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English
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German
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Kenning, Peter
16
Riedl, René
14
Plassmann, Hilke
13
Davis, Fred D.
11
Hubert, Anita Mirja
10
Waldman, David A.
10
Lee, Nick
9
Senior, Carl
9
Balthazard, Pierre A.
8
Cerf, Moran
8
Dimoka, Angelika
8
Reimann, Martin
8
Becker, William J.
7
Ghadiri, Argang
7
Léger, Pierre-Majorique
7
Peters, Theo
7
Vom Brocke, Jan
7
Bagozzi, Richard P.
6
Cropanzano, Russell
6
Gutjahr, Gert
6
Hubert, Marco
6
Häusel, Hans-Georg
6
Lindebaum, Dirk
6
Smidts, Ale
6
Weber, Bernd
6
Karmarkar, Uma R.
5
Randolph, Adriane B.
5
Sanfey, Alan G.
5
Scheier, Christian
5
Sánchez-Fernández, Juan
5
Verbeke, Willem J. M. I.
5
Zak, Paul J.
5
Bechara, Antoine
4
Boksem, Maarten A. S.
4
Borawska, Anna
4
Boyatzis, Richard E.
4
Butler, Michael J. R.
4
Cavanaugh, J. Michael
4
Giapponi, Catherine C.
4
Golden, Timothy D.
4
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Haufe-Lexware GmbH & Co. KG
6
Springer Fachmedien Wiesbaden
5
Campus Verlag
3
Edward Elgar Publishing
2
National Bureau of Economic Research
2
Nomos Verlagsgesellschaft
2
OECD
2
Springer-Verlag GmbH
2
Universität Stuttgart
2
Association for NeuroPsychoEconomics
1
Christian-Albrechts-Universität zu Kiel
1
Conference on Neuroeconomics <2008, Kopenhagen>
1
European University Institute / Department of Law
1
FQL - Publishing
1
Fachverlag für Wirtschafts- und Steuerrecht Schäffer <Stuttgart>
1
Fakultät Wirtschaftswissenschaften, Technische Universität Dresden
1
Forschungsinstitut zur Zukunft der Arbeit <Bonn>
1
Herbert von Halem Verlag
1
IGI Global
1
Jutta Richter-Altman RAM-Verlag
1
Meždunarodnaja naučno-praktičeskaja konferencija "Technologičeskaja perspektiva v ramkach Evrazijskogo prostranstva: novye rynki i točki ėkonomičeskogo rosta" <1., 2015, Sankt Petersburg>
1
Rehm Verlag
1
Roman-Herzog-Institut
1
Safari, an O'Reilly Media Company.
1
Sankt-Peterburgskij gosudarstvennyj ėkonomičeskij universitet
1
Transcript GbR
1
Tredition GmbH <Hamburg>
1
W. Kohlhammer GmbH
1
Walter de Gruyter GmbH & Co. KG
1
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SpringerLink / Bücher
20
Wie Marken wirken : Impulse aus der Neuroökonomie für die Markenführung
14
Journal of advertising research
13
Building organizational resilience with neuroleadership
12
Springer eBook Collection
12
Psychology & marketing
11
Journal of business ethics : JOBE
10
Journal of business research : JBR
10
Neuroökonomie : Grundlagen - Methoden - Anwendungen
10
Journal of marketing research : JMR
8
Organizational research methods : ORM
8
Biometrics and neuroscience research in business and management : advances and applications
7
ERIM Ph. D. series research in management / Erasmus Institute of Management
7
Lecture Notes in Information Systems and Organisation
7
Analyzing the strategic role of neuromarketing and consumer neuroscience
6
BestMasters
6
Harvard business review : HBR
6
Journal of consumer psychology : JCP : the official journal of the Society for Consumer Psychology
6
Journal of management education : a publication of the Organizational Behavior Teaching Society
6
Recherches économiques de Louvain
6
The leadership quarterly : LQ ; an international journal of political, social and behavioral science
6
European research studies
5
Journal of consumer research : JCR ; an interdisciplinary bimonthly
5
Journal of economic psychology : research in economic psychology and behavioral economics
5
Journal of management information systems : JMIS
5
Journal of management inquiry
5
Journal of organizational behavior : OB ; the internat. journal of industrial, occupational and organizational psychology and behavior
5
Journal of retailing and consumer services
5
Handbook of research methodologies and design in neuroentrepreneurship
4
International journal of consumer studies
4
International review of economics : journal of civil economy
4
Journal of advertising : official publication of the American Academy of Advertising
4
Journal of management : JOM
4
Management information systems : mis quarterly
4
Marketing letters : a journal of research in marketing
4
Marketing review St. Gallen : Marketingfachzeitschrift für Theorie & Praxis
4
Springer eBook Collection / Business and Management
4
The journal of product & brand management
4
The social cognitive neuroscience of organizations
4
Annals of operations research
3
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Source
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ECONIS (ZBW)
807
USB Cologne (EcoSocSci)
13
EconStor
3
USB Cologne (business full texts)
1
RePEc
1
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781
Neurowissenschaften und Spieltheorie: Untersuchungen zum Gefangenendilemma
Kindlinger, Marcus
-
2010
Persistent link: https://www.econbiz.de/10004957667
Saved in:
782
Neuromarktforschung : Analyse und Prognose von Markenwahlentscheidungen mittels klassischer und neurowissenschaftlicher Methoden
Rumpel, Franziska
-
2010
Persistent link: https://www.econbiz.de/10008685803
Saved in:
783
Impulsive and self-conscious : adolescents' vulnerability to advertising and promotion
Pechmann, Cornelia
;
Levine, Linda
;
Loughlin, Sandra
; …
-
2009
Persistent link: https://www.econbiz.de/10003785644
Saved in:
784
Verhandlungen gewinnt man im Kopf : erfolgreich kommunizieren mit Neuro-Strategien
Gamm, Frieder
-
2009
-
1. Aufl.
Persistent link: https://www.econbiz.de/10003836915
Saved in:
785
Neurale Korrelate attraktiver "Marken"verpackungen
Kenning, Peter
;
Stoll, Marco
- In:
Distribution und Handel in Theorie und Praxis : …
,
(pp. 531-551)
.
2009
Persistent link: https://www.econbiz.de/10003839574
Saved in:
786
Business ethics and the brain
Salvador, Rommel
;
Folger, Robert G.
- In:
Business ethics quarterly : the journal of the Society …
19
(
2009
)
1
,
pp. 1-31
Persistent link: https://www.econbiz.de/10003805618
Saved in:
787
Coaching with the brain in mind : foundations for practice
Rock, David
;
Page, Linda J.
-
2009
Persistent link: https://www.econbiz.de/10003818782
Saved in:
788
Aligning performance: the end of personnel and the beginning of guided skilled performance
Tobey, David H.
;
Benson, Philip G.
- In:
Management revue : socio-economic studies
20
(
2009
)
1
,
pp. 70-89
Persistent link: https://www.econbiz.de/10003823455
Saved in:
789
Exemplarische Anwendungen neurowissenschaftlicher Methoden in der Wirtschaftinformatik
Riedl, René
- In:
Methoden in der Betriebswirtschaftslehre : [Tagung der …
,
(pp. 127-148)
.
2009
Persistent link: https://www.econbiz.de/10003849123
Saved in:
790
Qualitätswahrnehmung bei sozialen Dienstleistungen unter besonderer Berücksichtigung aktueller Erkenntnisse der Neurowissenschaften
Eichhorst, Ingo
;
Scharf, Andreas
-
2009
Persistent link: https://www.econbiz.de/10003896295
Saved in:
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