International sourcing can represent a significant amount of an organizations's costs, particularly for manufacturing concerns. Recent studies suggest that international supply management may be relatively more important to German companies than it currently is to their U.S. counterparts, and...

Increasingly, retailers nowadays have to focus on service marketing strategies and tactics to differentiate themselves from their competitors.Delivering high levels of service quality becomes crucial for long-term success. Since customers' perception of service quality depends very muchon the...