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Examining the relationship between customer and entrepreneurial orientation on nascent firms' marketing strategy
Eggers, Fabian; Hansen, David J.; Davis, Amy E. - In: International entrepreneurship and management journal 8 (2012) 2, pp. 203-222
Persistent link: https://www.econbiz.de/10010219539
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Entrepreneurial orientation in sports entrepreneurship : a mixed methods analysis of professional soccer clubs in the German-speaking countries
Hammerschmidt, Jonas; Eggers, Fabian; Kraus, Sascha; … - In: International entrepreneurship and management journal 16 (2020) 3, pp. 839-857
Persistent link: https://www.econbiz.de/10012292456
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Entrepreneurial branding : measuring consumer preferences through choice-based conjoint analysis
Eggers, Fabian; Eggers, Felix; Kraus, Sascha - In: International entrepreneurship and management journal 12 (2016) 2, pp. 427-444
Persistent link: https://www.econbiz.de/10011591369