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An apple a day – how the platform economy impacts value creation in the healthcare market

Gleiss, Alexander; Kohlhagen, Marco; Pousttchi, Key - In: Electronic Markets 31 (2021) 4, pp. 849-876

The healthcare industry has been slow to adopt new technologies and practices. However, digital and data-enabled innovations diffuse the market, and the COVID-19 pandemic has recently emphasized the necessity of a fundamental digital transformation. Available research indicates the relevance of...

Persistent link: https://www.econbiz.de/10014502103

Analyzing the forwarding behavior in mobile viral marketing : an empirical study

Wiedemann, Dietmar G.; Haunstetter, Tobias; Pousttchi, Key - In: Handbook of research on mobile marketing management, (pp. 381-400). 2010

Persistent link: https://www.econbiz.de/10003919392

Gestaltung mobil-integrierter Geschäftsprozesse

Pousttchi, Key; Becker, Frank - In: HMD : Praxis der Wirtschaftsinformatik 49 (2012) 286, pp. 15-22

Persistent link: https://www.econbiz.de/10009577099

Enterprise Resource Planning in kleinen und mittleren Unternehmen : vergleichende Studie von proprietärer und Open-Source-Software

Kramer, Frederick; Marx Gómez, Jorge Carlos; Pousttchi, Key - In: HMD : Praxis der Wirtschaftsinformatik 49 (2012) 285, pp. 20-33

Persistent link: https://www.econbiz.de/10009551956

Mobile Payment in Deutschland : szenarienübergreifendes Referenzmodell für mobile Bezahlvorgänge

Pousttchi, Key - 2005 - 1. Aufl.

Persistent link: https://www.econbiz.de/10002509264

An apple a day : how the platform economy impacts value creation in the healthcare market

Gleiß, Alexander; Kohlhagen, Marco; Pousttchi, Key - In: Electronic markets : EM ; the international journal of … 31 (2021) 4, pp. 849-876

Persistent link: https://www.econbiz.de/10012797024

Mobile Commerce : Grundlagen und Techniken ; mit 9 Tabellen

Turowski, Klaus; Pousttchi, Key - 2004

Persistent link: https://www.econbiz.de/10001742903

A service of the