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type_genre:"Fallstudie"
~isPartOf:"European journal of innovation management : EJIM"
~isPartOf:"IfM-Materialien"
~person:"Baccarella, Christian V."
~subject:"Innovation"
~type_genre:"Aufsatz in Zeitschrift"
~type_genre:"Research Report"
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Baccarella, Christian V.
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European journal of innovation management : EJIM
IfM-Materialien
European management journal
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Communicating technological innovations : the role of technical complexity and product involvement
Wagner, Timm
;
Baccarella, Christian V.
;
Voigt, Kai-Ingo
- In:
European journal of innovation management : EJIM
20
(
2017
)
3
,
pp. 392-405
Persistent link: https://www.econbiz.de/10011746211
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