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type_genre:"Fallstudie"
~isPartOf:"IW-Report"
~isPartOf:"Industrial marketing management : the international journal for industrial and high-tech firms"
~person:"Mariadoss, Babu John"
~subject:"Corporate Social Responsibility"
~type_genre:"Research Report"
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Marketing capabilities and
innovation
-based strategies for environmental sustainability : an exploratory investigation of B2B firms
Mariadoss, Babu John
;
Tansuhaj, Patriya Silpakit
; …
- In:
Industrial marketing management : the international …
40
(
2011
)
8
,
pp. 1305-1318
Persistent link: https://www.econbiz.de/10009410657
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