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Finding True Consumer Attitudes: Do Validation Questions Help?

Gao, Zhifeng; House, Lisa; Bi, Xiang - Agricultural and Applied Economics Association - AAEA - 2012

A survey with validation question was delivered to 3475 respondents to study the impact of using validation question to improve data quality. Results show that The respondents who passed the validation question had significantly older ages, higher median incomes and higher education levels. The...

Persistent link: https://www.econbiz.de/10010881164

Purchase Intention Effects in Experimental Auctions and Real Choice Experiments

Xie, Jing; Gao, Zhifeng; House, Lisa - Agricultural and Applied Economics Association - AAEA - 2013

This article examines consumers’ preference for three types of orange juice in China. Two non-hypothetical experiments, Real Choice Experiments and Experimental Auctions were used in the study. We found that WTP estimates from real choice experiment are significantly higher than auction bids,...

Persistent link: https://www.econbiz.de/10010915967

Valuing Information on GM Foods in the Presence of Country-of-Origin Labels

Xie, Jing; Kim, Hyeyoung; House, Lisa - Agricultural and Applied Economics Association - AAEA - 2012

Persistent link: https://www.econbiz.de/10010916737

ACTUAL PURCHASE VS. INTENDED PURCHASE: DO CONSUMERS BUY WHAT THEY SAY?

Rimal, Arbindra; Fletcher, Stanley M.; McWatters, Kay H. - Agricultural and Applied Economics Association - AAEA - 1999

A bivariate probit model was used to examine the relationship between actual and intended purchase of irradiated beef. The likelihood ratio test rejected the equality of parameters affecting actual and intended purchase decisions. Actual purchases were affected by package labels and appearance,...

Persistent link: https://www.econbiz.de/10005338148

Contract Marketing after the 2002 Farm Act: The Case of Peanuts

Revoredo-Giha, Cesar; Nadolnyak, Denis A.; Fletcher, … - Agricultural and Applied Economics Association - AAEA - 2005

The elimination of the marketing quota system that regulated the peanut market since the 1930s has been accompanied by … the emergence of marketing contracts between farmers and peanut buyers (mainly peanut shellers). Two types of contracts … the main role of the contracts is to replace the marketing structure existing prior the 2002 Farm Act, where peanut …

Persistent link: https://www.econbiz.de/10005803363

Using Choice Experiment to Estimate Consumer Valuation: the Role of Experiment Design and Attribute Information Loads

Gao, Zhifeng; Yu, Xiaohua; House, Lisa - Agricultural and Applied Economics Association - AAEA - 2009

Replaced with revised version of paper 09/22/09.

Persistent link: https://www.econbiz.de/10004979688

Citrus Attributes: Do Consumers Really Care Only About Seeds?

House, Lisa; Gao, Zhifeng - Agricultural and Applied Economics Association - AAEA - 2009

Persistent link: https://www.econbiz.de/10005012616

EXPLAINING PRICE TRANSMISSION ASYMMETRY IN THE US PEANUT MARKETING CHAIN

Revoredo-Giha, Cesar; Nadolnyak, Denis A.; Fletcher, … - Agricultural and Applied Economics Association - AAEA - 2004

n the paper, we study price transmission from wholesale peanut prices to retail peanut butter prices. Using monthly data since 1984, we show that, while an increase in peanut prices is almost immediately transferred to peanut butter prices, it takes several months for a price decrease to be...

Persistent link: https://www.econbiz.de/10005536099

Consumer WTP for Blueberry Attributes: A Hierarchical Bayesian Approach in the WTP Space

Shi, Lijia; House, Lisa; Gao, Zhifeng - Agricultural and Applied Economics Association - AAEA - 2011

differential marketing, we apply the hierarchical Bayesian approach and the discussion is based on the individual level WTP … practice of differential marketing strategies. …

Persistent link: https://www.econbiz.de/10009020925

Consumer Structure of the Blueberry Market: A Double Hurdle Model Approach

Shi, Lijia; House, Lisa; Gao, Zhifeng - Agricultural and Applied Economics Association - AAEA - 2011

Replaced with revised version of paper 07/14/11.

Persistent link: https://www.econbiz.de/10009021025