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~accessRights:"free"
~institution:"Leuphana Universität Lüneburg"
~person:"Abdulai, Awudu"
~person:"Aysan, Ahmet Faruk"
~person:"Bang, James T."
~person:"Brady, Michael Emmett"
~person:"Funk, Burkhardt"
~person:"Heckman, James J."
~person:"Müller-Stewens, Günter"
~subject:"Kausalanalyse"
~subject:"Schätzung"
~subject:"Theorie"
~type_genre:"Sammlung"
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Abdulai, Awudu
Aysan, Ahmet Faruk
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Stange, Martin
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Multi-channel advertising effectiveness : modeling user behavior and approaches for decision support in real-time advertising
Stange, Martin
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2017
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