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~accessRights:"free"
~isPartOf:"Bulletin of the Szent Istvan University"
~person:"Orova, Irma"
~subject:"Research Methods/ Statistical Methods"
~type:"book"
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Gazdaság- és Társadalomtudományi Kar, Szent István Egyetem
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MODEL APPLICATIONS FOR THE SPREAD OF NEW PRODUCTS IN HUNGARIAN MARKET CIRCUMSTANCES
Orova, Irma
;
Komaromi, Nandor
-
Gazdaság- és Társadalomtudományi Kar, Szent István …
-
2008
. Having studied a wide variety of diffusion models applied in
marketing
, the Bass (1969) model seems to be internationally …
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