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Political advertising and election outcomes

Spenkuch, Jörg L.; Toniatti, David - 2016 - First Draft: February 2015, This Version: December 2015

We implement a new approach for estimating the persuasive effects of political advertising. Our empirical strategy … patterns during the 2004 and 2008 presidential campaigns, our results indicate that total political advertising has virtually … contrast, we find a positive and economically meaningful effect of advertising on candidates’ vote shares. Evidence from a …

Persistent link: https://www.econbiz.de/10011434475

What do we know about recent exchange rate models? : in-sample fit and out-of-sample performance evaluated

Cheung, Yin-Wong; Chinn, Menzie David; Pascual, Antonio … - 2003

Previous assessments of nominal exchange rate determination have focused upon a narrow set of models typically of the 1970 s vintage, including monetary and portfolio balance models. In this paper we re-assess the in-sample fit and out-of-sample prediction of a wider set of models that have been...

Persistent link: https://www.econbiz.de/10011507659

The efficacy of political advertising : a voter participation field experiment with multiple robo calls and controls for selection effects

Kling, Daniel; Stratmann, Thomas - 2016

We document the effectiveness of robo calls for increasing voter participation despite most published research finding little or no effect of automated calls. We establish this finding in a large field experiment in a targeted, partisan get-out-the-vote campaign. Our experimental design includes...

Persistent link: https://www.econbiz.de/10011565655

Fighting populism on its own turf : experimental evidence

Galasso, Vincenzo; Morelli, Massimo; Nannicini, Tommaso; … - 2022

large-scale field experiment, with almost one million impressions of programmatic advertising, and a survey experiment. Our …

Persistent link: https://www.econbiz.de/10013255874

Politics in the Facebook era evidence from the 2016 US presidential elections

Liberini, Federica; Redoano, Michela; Russo, Antonio; … - 2020

unprecedented precision. We assess the effects of such political micro-targeting by exploiting daily advertising prices on Facebook …

Persistent link: https://www.econbiz.de/10012206082

Positive spillovers from negative campaigning

Galasso, Vincenzo; Nannicini, Tommaso; Nunnari, Salvatore - 2020

Negative advertising is frequent in electoral campaigns, despite its ambiguous effectiveness: negativity may reduce … advertising in electoral races with more than two candidates with a large scale field experiment during an electoral campaign for …

Persistent link: https://www.econbiz.de/10012154709