Showing 1 - 4 of 4
In this paper, we shed light on the different moral costs of dishonesty and stealing. To accomplish this, we set up a die-rolling task which allowed participants to increase their own payout through dishonesty or theft. The results show that participants have fewer reservations about dishonesty...
Persistent link: https://www.econbiz.de/10011840604
A person's reach of efficient economic activities is strongly influenced by the extent to which she grants trust towards other people. The radius of trust has recently gained interest as a concept to elucidate the underlying principles of how far a person extends her trust. However, empirical...
Persistent link: https://www.econbiz.de/10012099818
Digitalization has changed existing business models and enabled new ones. This development has been accompanied by the emergence of new pricing options and the possibility of applying established pricing models in new domains. Today, consumers can, for example, pay for accessing a product...
Persistent link: https://www.econbiz.de/10012033570
Psychology and economics (the mixture of which is known as behavioral economics) are two fundamental disciplines underlying marketing. Various marketing studies document the non-rational behavior of consumers, even though behavioral biases might not always be consistently termed or formally...
Persistent link: https://www.econbiz.de/10011762602