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The outbreak of the COVID-19 pandemic has caused big changes to customers’ perceptions and attitudes towards ride-sharing apps. The purpose of this article is to examine the factors that influence customers’ intention to continue using ride-sharing services during the pandemic. A conceptual...
Persistent link: https://www.econbiz.de/10012649898
This article investigates the factors that affect consumers’ attitudes towards Instagram advertisements in Egypt. Furthermore, it studies the effect of consumers’ attitudes towards these advertisements on the development of their attitudes towards brands. An online questionnaire was used to...
Persistent link: https://www.econbiz.de/10012114176