Showing 1 - 1 of 1
Marketing data appear in a variety of forms. An often-seen form is time-series data, like sales per month, prices over the last few years, market shares per week. Time-series data can be summarized in time-series models. In this chapter we review a few of these, focusing in particular on domains...
Persistent link: https://www.econbiz.de/10010837477