The paper studies learning effects associated with exporting activities of the firm. In this very case we understand learning as technological and organizational innovations. We test hypothesis about the positive learning effects as a result of the launch of exporting, about the significance of...

The marketing - entrepreneurship interface at corporate level has generated many debates and studies in the last two decades, both in marketing and entrepreneurship fields. Certain elements of marketing orientation and approach may be used in the development of entrepreneurial processes, while...