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This study investigated the longitudinal behaviour of growth rates and profitability for a large sample of Australian firms. Similar to previous studies, growth rates were found to be much more volatile than profitability measures. Using a regression equation with lagged profit and growth...
Persistent link: https://www.econbiz.de/10009437587
Business growth has become a major theme in the rapidly expanding field of entrepreneurship research. Entrepreneurship … entrepreneurship, and which are at the same time given only cursory treatment within other lines of research. On the basis of … empirically informed conceptual reasoning, we argue that setting the term ‘entrepreneurship’ equal to ‘start-up of a new …
Persistent link: https://www.econbiz.de/10009438049
Despite the increasing recognition of the importance of word of mouth as an integral component of a firms’ marketing efforts, there has been little emphasis on developing suitable guidelines for entrepreneurs who wish to leverage scarce resources by pursuing more innovative marketing...
Persistent link: https://www.econbiz.de/10009438338