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Generic advertising has been a widely-used marketing tool of many agricultural industries. The strategy has come under …
Persistent link: https://www.econbiz.de/10010923363
The pig meat market in Australia is characterized by generic (fresh pork, bacon etc.) advertising. These advertising expenditures are funded from collective levies from pig producers. At the same time, there are extensive brand advertising activities in the pig market. So far, there have been...
Persistent link: https://www.econbiz.de/10010878616
The pig meat market in Australia is characterized by generic (fresh pork, bacon etc.) advertising. These advertising expenditures are funded from collective levies from pig producers. At the same time, there are extensive brand advertising activities in the pig market. Impact of advertising on...
Persistent link: https://www.econbiz.de/10010879988
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The first decade of the 21st century has perhaps witnessed more structural change in commodity futures markets than all previous decades combined. Not only have trading volumes and open interest increased markedly, but this time period also saw historic changes in both trading and participants....
Persistent link: https://www.econbiz.de/10010914320
transportation differentials when determining the basis for their particular market. If so, certain grain marketing locations (e …
Persistent link: https://www.econbiz.de/10005220637
The traditional necessary condition for futures market inefficiency is the existence of alternative forecasting methods that produce mean squared forecast errors smaller than the futures market. Here, a more exacting requirement for futures market efficiency is proposed-forecast encompassing....
Persistent link: https://www.econbiz.de/10005320351
Theoretical noise trader models suggest that uninformed traders can impact market prices. However, these models' conclusions depend crucially on the assumed specification for noise trader demand. This research seeks to empirically determine the appropriate demand specification for uninformed...
Persistent link: https://www.econbiz.de/10005330182