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The objective of this study is to explore the factors that are keys for an idea to be implemented on an online crowdsourcing platform. A data set of 320 implemented ideas from My Starbucks Idea – an online crowdsourcing platform – has been analyzed. We find that only one out of 500 users’...
Persistent link: https://www.econbiz.de/10011821458
The objective of this study is to identify factors associated with idea selection and implementation through online open innovation platforms. Analyzing data of implemented ideas from Dell IdeaStorm platform, we found that only a small fraction of submitted ideas is implementable. Consequently,...
Persistent link: https://www.econbiz.de/10013020594