Three axioms underpin consumer choice in neoclassical theory: weak order, independence, and continuity. Two of these axioms may not hold, however, for consumers’ choices regarding genetically modified (GM) food. Consumers may evaluate product attributes differently depending on whether the...

Agri-environmental indicators (AEIs) developed by the OECD have been used to assess the environmental performance of the agricultural sector in developed countries. The Agricultural Research Group on Sustainability (ARGOS) in New Zealand has investigated using these AEIs to assess the...