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Strategic management (STM) is recognized as an important element for firms’ success; however, small firms, especially in agribusiness, have widely been overlooked because it is often thought that a systematic STM is exclusively for large corporate firms. Firms engage in STM practices such as...
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The widespread digitization of consumers' daily lives creates a plethora of digital traces of consumers’ product-related behaviors. These traces have the potential to be turned into meaningful communicative and observable content by the services that possess them. For example, Spotify displays...
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Despite their growing economic importance and rapid proliferation across various industries, successful digital platform ecosystems remain difficult to build and sustain over time. Facing challenges stemming from the turbulent and uncertain environment, in which they operate, and from the...
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den Erfolg bereits bei der Outsourcingentscheidung unterschätzt. Frühere Forschungsarbeiten heben die Relevanz von … interorganisationalen Faktoren für den Erfolg von Outsourcingvorhaben hervor. Jüngere Arbeiten betrachten den Erfolg von IT Outsourcing …- und damit verbundene Anbietermanagements, welche zum Erfolg in der Anwendung unterschiedlicher Application Services …
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