It has been claimed that the market fosters selfishness and thereby undermines the moral basis of society. This thesis has been developed with an emphasis on market exchange. Everyday life is, however, predominantly shaped by interactions in the workplace rather than by shopping behaviour. This...

Corporate success stories often resemble a snowball. We show how initial luck in hiring talented people, the resulting technological advantage, superior corporate culture, and statusseeking by workers and by consumers can make small initial differences generate large differences over time.

Unter dem Schlagwort des "Corporate Branding" steht ein weiterer Aspekt der Markenführung im Fokus des Markenmanagements. Dessen Bedeutung resultiert aus den vielfältigen Wirkungen einer Unternehmensmarke. So symbolisiert diese nicht nur gegenüber Konsumenten institutionelle und damit...

Effective organizations are able not only to coordinate their members on efficient strategies but also to adapt members' strategies to unforeseen change in an efficient manner. We explore whether part of organizational culture - namely, relational contracts that facilitate both coordination and...