Alasdair MacIntyre's critique of managerial capitalism is well known, with some arguing that MacIntyrean thought is antithetical to contemporary capitalist business. Nevertheless, substantial efforts have been taken to demonstrate how different business activities constitute MacIntyrean...

Although Advance Selling and Probabilistic Selling differ in both motivation and implementation, we argue that they share a common characteristic - both offer consumers a choice involving buyer uncertainty. We develop a formal model to examine the general economics of purchase options that...

Previous research has shown that in a business-to-business market an international vendor may adopt a global account management program whereby a global account manager coordinates the activities serving an international customer. This conceptual study sheds more light on international account...

The past few years have seen increasing interest in taking the notion of customer lifetime value (CLV) and extending it to value a customer base (with subsequent links to corporate valuation). The application of standard textbook discussions of CLV sees us performing such calculations using a...