Handelsunternehmen präsentieren sich als ein Set von zu erfüllenden Marketing- und Logistikaufgaben. Dementsprechend ist der Anteil der Marketing- und Logistikkosten an den Gesamtkosten eines Handelsunternehmens hoch.

Purpose - To provide empirical evidence and explanation of the phenomenon that providers of home delivery of groceries are still of minor importance in highly concentrated retail markets.Design/methodology/approach - Based on a critical literature review three propositions were set up. A web...

Leading representatives of the European grocery industry formed the European Efficient Consumer Response (ECR-)Initiative in 1995. The goal of this strategic alliance is set to reengineer the way business is done in the industry by implementing cooperative strategies between retailer and...

Purpose: The purpose of this paper is to propose a model which structures and links different types of efficient consumer response (ECR) measures; it does so by considering the use of both quantitative or ‘hard’ and qualitative or ‘soft’ measures in ECR, emphasizing the importance and...

Purpose: The purpose of this paper is to develop a conceptual model that includes drivers of supply chain management (SCM) adoption and execution identified in the literature, provide a set of measurement scales that operationalise constructs within this model, empirically verify a hierarchical...

Handelsunternehmen präsentieren sich als ein Set von zu erfüllenden Marketing- und Logistikaufgaben. Dementsprechend ist der Anteil der Marketing- und Logistikkosten an den Gesamtkosten eines Handelsunternehmens hoch. Im Mittelpunkt der vorliegenden Untersuchung rücken jedoch die...

Purpose: Increasing online retailing leads to increased transportation processes on individual levels, which is impacting the environment negatively. Consequently, logistics needs ecological sustainable concepts to reduce its anthropogenic emissions, especially in physical distribution. The...