Mobile money is playing a critical role in promoting financial inclusion in developing countries. Simultaneously, continued price declines are placing entry-level smartphones within reach of a rapidly increasing fraction of the global population. In addition, many of the unbanked live in urban...

Economists have long known that financial services have benefits for users by allowing them to smooth consumption, save for bulky purchases, etc. But the recognition of their importance even for people with relatively low incomes those earning one to two dollars a day, for instance is relatively...

This paper argues that brick-and-mortar retail Small and Medium Enterprises (SMEs) can benefit significantly from the capabilities of mobile commerce (m-commerce) to respond to the unpredictable changes in the business environment, accommodate new consumer experiences, boost sales of...

The book investigates user satisfaction with mobile services, the perceived quality of m-commerce products, and the loyalty towards service providers. After introducing the m-commerce value chain and emerging mobile services, the first part examines relevant theories from diffusion of...

Bislang waren das Internet und die mobile Kommunikationstechnik weitgehend getrennte Bereiche. Es gibt allerdings immer mehr Ansätze, aus beiden Elementen neue Angebote für Unternehmen und Haushalte zu entwickeln, die zusammenfassend als M-Commerce (mobile commerce) bezeichnet werden. Die...

The evolution of social media has changed the landscape of online commerce for both organizations as well as customers. Introduction of social commerce websites has bought shift in consumers׳ buying decision, i.e. from individual to social shopping. This study aims to identify factors that...