study were to identify the main reasons why Internet users use the Facebook site, the frequency with which they access the … Facebook to promote the personal image. The questionnaire was distributed on the Internet and on several Facebook groups with …

have increased their influence on customers' decisions, leading to the effective management of Internet social media … measured, and the reliability of opinions. The diverse information available on the Internet can produce communication problems … communication and image on the Internet. One target for lodging community managers should be to converge different evaluations …