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This study highlights the contribution of the role of social media in supporting customer involvement for service innovation. It is commonplace that many service firms and processes have characteristics that differ from manufacturing. Analyzing the literature, we note that there are many...
Persistent link: https://www.econbiz.de/10011342840
Within this paper a typology of user involvement is proposed based on the degree of user involvement and on the nature of the innovation process. This typology is illustrated with six case studies of open innovation projects. Costs and benefits are analysed from the perspective of participating...
Persistent link: https://www.econbiz.de/10013060985
This paper presents the results of the content analysis of 139 Web of Science papers focused on collaborative innovation with external stakeholders of public administration, specifically on co-production and co-creation. The analysis included papers published between 2009 and 2018 and was based...
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It is necessary to grasp and utilize consumer's needs for firms to improve existing products and developing new products. Especially, collaboration with consumers for product innovation is indispensable. On the other hand, social media has been spreading all over the world. Network communities...
Persistent link: https://www.econbiz.de/10012152122
This study examines preceding factors of user innovation behavior using a case of smartphone applications toexamineindirect and direct effects of consumer attitude on user innovation. Specifically, this study focuses ontwo aspects of the user innovation evaluation:quality and quantity. Quality...
Persistent link: https://www.econbiz.de/10011738364
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Crowdsourcing is a concept that first appeared in an article written by Jeff Howe in 2006 in the Wired Magazine in which the author illustrates the emerging phenomena of the outsourcing of various activities by companies to an undefined generally large group of people on the Internet in the form...
Persistent link: https://www.econbiz.de/10011821692
Firm-hosted online user innovation communities (OUICs) have emerged as a vital source of knowledge and expertise for innovation and new product development. Prior research on OUICs has primarily focused on participation of external product users and benefits obtained from their contributions....
Persistent link: https://www.econbiz.de/10012914485