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Purpose - The paper seeks to discuss and develop SCM as a scientific discipline using different theories from non-logistics areas to explain inter-organizational phenomena. It also attempts to establish a frame of reference that allows us to mitigate the gap between the current SCM research and...
Persistent link: https://www.econbiz.de/10009458695
Purpose: The purpose of this paper is to propose a model which structures and links different types of efficient consumer response (ECR) measures; it does so by considering the use of both quantitative or ‘hard’ and qualitative or ‘soft’ measures in ECR, emphasizing the importance and...
Persistent link: https://www.econbiz.de/10009465910