Flavia, Barna; Lucia, Nachescu Miruna; Victoria, ªeulean - In: Ovidius University Annals, Economic Sciences Series XIII (2013) 1, pp. 1085-1090
The beginning of the world economic crisis and the decrease in the financial intermediaries profits (both banks and insurance companies), made intermediaries rethink their offer in such a way as to obtain favourable results. In this context, bancassurance activity got a boost, being stimulated...