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To survive and prosper in today's highly competitive environment, firms are increasingly engaging in cooperative alliances with their rivals. However, the impact of these competitor alliances on financial performance is largely unknown. This research examines this issue. Using both survey and...
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In this research, the authors develop a theory for why people act opportunistically when the stakes (i.e., payoffs) are low. Transaction cost theory suggests that opportunistic behavior is more likely under high stakes conditions. The authors identify rapport as an important moderator of this...
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Crowdsourcing participants often seek to safeguard their contributions from being appropriated by others. However, the crowdsourcing literature has devoted little attention to this issue. Our research seeks to contribute to this domain by examining the factors that motivate crowdsourcing...
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