The development of social networks has tremendously expanding the potential for consumers to express opinions and ratings regarding brands. This research explores this phenomenon from the consumer point of view and suggests potential research themes for further investigation.

In the last fifteen years, and increasingly every day, humanitarian logistics has awakened the interest of researches in the logistics and supply chain managemen (SCM) field. Some consider this is a new area to apply methods and management tools developed in the business area. Researches in...

The relationships between large retailers and manufacturers are often perceived as conflicting, as part of a fierce struggle to get a share of value added. To extend its market power, the retailer develops a short-term vision of exchange, with no will of long-term commitment. However, the...

An original organizational form, a hybrid between market and hierarchy, franchise networks are based on a close and interactive collaboration between several firms: a franchisor, who generally is the initiator of the partnership, and franchisees, legally and financially independent retailers,...

In the last fifteen years, and increasingly every day, humanitarian logistics has awakened the interest of researches in the logistics and supply chain management (SCM) field. Some consider this is a new area to apply methods and management tools developed in the business area. Researches in...

Dans les référentiels d'économie institutionnelle, la méso-analyse de filière se diversifie. En interrogeant la genèse du concept de filière et son application par l'économie industrielle, l'économie rurale et les sciences de gestion, dans l'agriculture et l'agroalimentaire, l'article...

Cet ouvrage aborde la nouvelle réalité managériale selon un double point de vue : inter-organisationnel et intra-organisationnel.

Face à un environnement de plus en plus complexe et turbulent, des publications relativement onvergentes tendent à indiquer que l'efficacité d'une chaîne logistique globale se mesure à l'aune de son niveau de réactivité, de reconfiguration rapide des processus, d'élimination des...

The article examines developments in the French large food retailers’ logistical systems and questions the validity of the conventional pattern where the maturation of logistical systems leads firms to grant priority to service quality, by continuously improving their performances in this...