Just as today's economy is a mixture of old and new, similarly, marketing pattern is a hybrid of the traditional and the modern. The traditional marketing competencies have established their deep roots since the time immemorial, however, new technological competencies have also been absorbed in...

Banks spend an awesome measure of cash on giving the Internet keeping money administration to clients. Thus, the absence of selection of Internet saving money can bring negative circumstances for the banks. Therefore, banks consistently attempt to adjust their business methodologies to expand...

For financial institutions mobile banking has represented a breakthrough in terms of remote banking services. However, many customers remain uncertain due to its security. This study aims to shed light on the factors that determine user acceptance of mobile banking applications in Palestine by...

Purpose – This paper presents a qualitative study on mobile banking technology acceptance by the Malaysian. The number of the mobile phone users has long exceeded the number of people with bank accounts across the world. The purpose of this paper is to determine the factors that will affect...

Mobile banking has been a game changer for financial organizations in terms of remote banking services. However, many customers remain uncertain due to its security. Therefore, improving the comprehension of the customer’s reasons and methods of using bank sites, including their behaviour...

This study aims to examine the effect of customer's perceptions of risk, trust, and benefits on the interest in using internet banking. The object of this research is customers of Bank BCA, BNI, and BRI in Jakarta who use internet banking. By using the purposive sampling technique, the...

The revised Payment Services Directive (PSD2) mandated every bank in the European Union (EU) to provide application programming interfaces (APIs) that allow every licensed company (as well as other banks) to access information gathered on customers’ payment accounts and then order payment...

For financial institutions mobile banking has represented a breakthrough in terms of remote banking services. However, many customers remain uncertain due to its security. Therefore, improving the comprehension of the residents‟ reasons and methods of using bank sites, including their...