This study's empirical analysis shows that the consumers' switching costs when changing SNS are less than that when changing BB service. SNS switching cost is estimated at JPY 944, while that in BB service is estimated at JPY 2864 (JPY 80 = USD 1 on 21st May 2012). According to these results,...

In this paper, I empirically examine the consumer behavior change in the case that the current vertically integrated Japanese mobile phone market was separated by employing the stated preference survey. As a hypothetical vertically separated situation, I assumed the introduction of contents...

This paper examines the influence of local loop unbundling (LLU) on incumbent telecommunications operators' investment in their respective telecommunications networks in OECD countries. In addition, the background of the influence is analyzed from both qualitatie and quantitative aspects. The...

This study's empirical analysis shows that the consumers' switching costs when changing SNS are less than that when changing BB service. SNS switching cost is estimated at JPY 944, while that in BB service is estimated at JPY 2864 (JPY 80 = USD 1 on 21st May 2012). According to these results,...

In this research, we performed AHP analysis on what sentiments or emotions have the capacity to affect the WTP and WTA required by consumers, with respect to personal information leaks during internet use. The analysis results revealed differences in consumer sentiment and emotion during the...

This paper examines the influence of local loop unbundling (LLU) on incumbent telecommunications operators' investment in their respective telecommunications networks in OECD countries. In addition, the background of the influence is analyzed from both qualitatie and quantitative aspects. The...

This study's empirical analysis shows that the consumers' switching costs when changing SNS are less than that when changing BB service. SNS switching cost is estimated at JPY 944, while that in BB service is estimated at JPY 2864 (JPY 80 = USD 1 on 21st May 2012). According to these results,...