Purpose: Although the branding literature emerged during the 1940s, research relating to tourism destination branding … tourists in Chile, which reflects the lower priority the South American market has been given by the national tourism office …-branding literature by being one of the first to test the efficacy of a model of consumer-based brand equity for a tourism destination …

equity (CBBE) for a destination, from the perspective of residents as active participants of local tourism. It is proposed …

tourism for a number of PICs. Moreover, if a strong two-way linkage is established between tourism and agriculture, Pacific …

Global tourism activity reached high levels before the outbreak of the pandemic, but it was also one of the most … affected economic sectors in 2020 when there was a real collapse of tourism activity. Tourism is an activity with a high degree … sector. The Green Deal (GD), a bold project of the European Union, aims to make Europe carbon-neutral by 2050. Tourism is not …