Showing 1 - 10 of 233
Using a large sample of individuals who hold Target Retirement Funds (TRFs), we examine how people use mental arithmetic in estimating their retirement age. We find a strong “zero” bias, in that investors have a strong preference for TRFs that end with zero (2030, 2040) as compared to TRFs...
Persistent link: https://www.econbiz.de/10012914636
As service centers become crucial corporate assets for increasing customer relationships and profits, it is imperative to understand customer reactions to service allocations. Using customer call history from a DSL service, the authors empirically investigate how customers’ onshore and...
Persistent link: https://www.econbiz.de/10009441180
Bucket pricing entails a prepaid price and a maximum consumption limit, which requires consumers to make advance purchase decisions before their consumption needs are fully revealed. We propose a dynamic model that involves how consumers form expectations of future consumption needs, learn to...
Persistent link: https://www.econbiz.de/10009441184
Non-advertising-based mobile apps face several critical challenges when trying to monetize their free services: the choice of pricing strategies (whether to continue offering limited free services to current users) and aspects of product design (whether to provide exclusive secondary offerings...
Persistent link: https://www.econbiz.de/10013239630
Rapidly-exploring random tree (RRT), a sampling-based path-planning method, has become a hot research topic in mobile robot path planning due to its ability to find feasible solutions quickly in a given environment. RRT* is a variant of RRT that extended to the problem of finding optimal paths;...
Persistent link: https://www.econbiz.de/10014361185
A common decision that organizations make is to prioritize and allocate resources to managers of competing new product projects. On successful completion of the projects, organizations often reward their project managers using a standardized incentive plan; that is, they reward the success of...
Persistent link: https://www.econbiz.de/10011897812
We propose a theory-based model of the shopper journey, incorporating the rich literature in consumer research and marketing research. We also take into account the evolving retailing landscape, characterized by significant knowledge, lifestyle, technological, and structural changes. With...
Persistent link: https://www.econbiz.de/10011897847
Persistent link: https://www.econbiz.de/10010555690
Sweepstakes and contests are an extremely common promotional strategy used by firms. The sweepstakes and contests often differ significantly in the design of reward structure. For example, in 1999, Godiva Chocolates conducted a sweepstakes where one box of chocolates contained a diamond...
Persistent link: https://www.econbiz.de/10014116861
We investigate whether or not the information about business longevity affects consumers' perceptions of risk associated with a choice and their choice behavior. We also examine the impact of risk on the value of such information to consumers. We test the relationship between business longevity...
Persistent link: https://www.econbiz.de/10014116868